Indian co. brings in BlackBerry KEYone to BD market

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Tech Desk:

Optiemus Infracom Limited, a leading Indian telecom enterprise,  announced on Thursday its entry in the Bangladesh market with the launch of mobile handset – BlackBerry KEYone Limited Edition Black.

Optiemus signed a licensing deal with BlackBerry in February 2017 to design, manufacture and distribute BlackBerry branded smartphones in India, Sri Lanka, Bangladesh and Nepal.

After successfully launching the BlackBerry KEYone Limited Edition Black in India and Sri Lanka, Optiemus has partnered with CPL, a concern of Union Group, a Bangladeshi business conglomerate, to handle the distribution and retail operations of BlackBerry smartphones.

BlackBerry KEYone Limited Edition Black will be made available from January 22 at Tk 53,990 while pre-booking started from today (Thursday) and will continue till January 21.

“We are delighted to launch this in Bangladesh, as it reiterates our commitment to expand into newer geographies. Our endeavour is to offer highly secure BlackBerry smartphones that have the best of both worlds – the convenience of Android and security of BlackBerry -to the sub-continent audience. We are confident that the tech-savvy audience here in Bangladesh will enjoy the phone as it offers striking features, great camera quality, unmatched user interface and unparalleled productivity,“ said Executive Director of Optiemus Infracom Ltd Hardip Singh.

Managing Director of Union Group Raquibul Kabir said, “It is our pleasure to partner with Optiemus Infracom to launch the BlackBerry KEYone in Bangladesh. This demonstrates our commitment to bring the latest in innovation and technology for our customers in this country. We are positive about the success of this device.”

It has been distinctly designed for the customers in Bangladesh to offer Dual SIM capability and equipped with a metallic black frame and soft-touch textured back and combines a touch display with a physical keyboard to give users more useable space for typing. The device comes with a 4GB RAM and 64GB ROM (expandable up to 2TB).

Chairman of Union Group Shafiullah was also present at the launch event.unb

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